You have your Instagram account, and that’s great, but if you’re not getting much in the way of engagement or new followers, you might start to feel like it’s just not worth it. There are various ways to tackle this, but in this article I’m going to focus on one aspect, and show you how to improve your art photos for Instagram, using this one method.
There are many ways that you can build your audience, (and I will be covering it all in stages), but one of the fundamental mistakes that people make when using Instagram, is uploading poor quality or…….dull and boring images.
A quick look at the more popular images over on Instagram, will show you that there has been some time taken on editing and composition (which I will cover in a separate post). It’s not often a top performing pic is just something snapped and quickly uploaded – certainly not within the niche art world.
After spending precious time on your drawing, it’s worth investing some extra to show it off in its best light.
We’re not photographers, that’s not our bag, so, what can we do?
Well thankfully there are some very useful apps at our disposal, and you don’t need to be a genius to use them. In this image below, I took a very basic picture, in a terrible light. I then uploaded it to an app called Snapseed, which is available for both Android and iPhone.
This app is fabulous and there is so much to discover with it, I’m still finding my way around it, but even a buffoon like myself is able to use a few basic features to improve the quality of my pictures.
Editing this image took a few minutes, and it’s quite fun to do, but even though it isn’t perfect (the right hand side of the edited pic is all blurry, where I got a bit over enthusiastic whitening the background 🤦♀️) you can see a huge improvement in the clarity. Plus, it now has a nice, white background, rather than the dull, muted one of the original. Which currently, is the type of image favoured on Instagram.
The same rules apply when you are taking a picture of your art, running it through Snapseed can make all the difference, as you can see from the picture below.
This is the same image, but look at the difference between the two, just by making that background whiter and accentuating a few details. Would you be more likely to scroll past the left image, but stop and look at the right hand image and investigate further? I know I would!
And here’s the thing. You don’t want your images to not look like your originals here, you just want you originals to be shown in their best light. My original (still unfinished as I type) looks far more like the edited version in real life.
In the image below, you can see the simple steps I used to tweak the above image of my art.
This is just one step to improving your user engagement on Instagram, there are many other things to think about, but cleaning up your pictures to make them stand out, and look more professional, is a really good start.
Of course, you can also get to know your phone camera better. The cameras on phones nowadays are so good, with so many functions on them. The problem is, unless you are a photographer, or you have the inclination or time to learn, most of it seems like a foreign language, so for me – the apps like Snapseed are my go to of choice.
There are other apps out there to consider, so maybe read some reviews or try a few out until you find something that feels right for you 🙂.
If you have discovered some great apps, do feel free to pop a comment below and share your findings 👍
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